Burger King Overturns Ajinomoto’s Victory in Advertisement Dispute in Brazil
Aliado: Montaury Pimenta, Machado & Vieira de Mello Our partner David Fernando Rodrigues David Fernando Rodrigues and Thais Lio published an article on Lexology about a legal dispute between Ajinomoto and Burger King over a 2022 advertising campaign by the fast-food chain. Ajinomoto claimed the ad disparaged monosodium glutamate (MSG), a key ingredient in many of its […]
